“Relationships are everything.”
“My clients and candidates are second to none.”
“With credibility comes selectivity.”
"In recruiting, trust is a three-way street."
"As recruiters, we should touch peoples lives in a positive way."


Janice Kameir

Cindy is one of the most energetic and resourceful executive recruiters I have ever worked with. She can help grow your business exponentially with quality talent.

Janice Kameir, VP, Human Resources, BioMed Realty Trust
Alan Fuhrman

Cindy listened to our needs and brought forward candidates that fit technically and culturally.

Alan Fuhrman, CFO, Amplyx Pharmaceuticals
Joseph Mahler

Cindy has an exceptional knowledge of the market; that combined with a patient approach to understanding our needs yielded three very effective searches for us. We consider Cindy a partner and highly value that relationship.

Joseph Mahler
, COO, CFO, Synthetic Genomics, Inc.​
Lynette Bowman

Cindy is in a class of her own, you get it all integrity, professionalism, efficiency , expertise and most importantly…. the perfect candidate.

Lynette Bowman, VP, Human Resources, Excelsior Medical
Philip Dana

Cindy's mastery of executive search within the Finance and HR space places her at the top of her craft in Southern California. She balances professionalism with direct candor and transparency that is refreshing.

Philip Dana, VP Talent Acquisition, Bridgepoint Education
Samuel D. Riccitelli

Cindy was fun and easy to work with and in the end, she delivered beyond my expectations. She found us the perfect CFO for our company.

Samuel D. Riccitelli
, President & CEO
, Signal Genetics, Inc.
Warren Barnes

I have had the pleasure of working with Cindy over the past 9 years – both as a candidate and as a client. She is meticulous about finding the right fit for her clients and candidates alike.

Warren Barnes, CEO, Pivot Technology Solutions
Rebecque Laba

I’ve worked with Cindy for many years. She does an excellent job at assessing the client’s needs and successfully aligns her search efforts to deliver top notch candidates.

Rebecque Laba, CFO/COO, FreMon Scientific
John P. Schmid

Cindy is a trusted and reliable resource who has a great handle on the market for talent, especially the shadow market of individuals who would be willing to consider a new position, but aren’t actively looking for one.

John P. Schmid
, former Chief Financial Officer
/various Board seats, Auspex Pharmaceuticals, Inc.

Anthony E. Altig

Cindy found us the perfect candidate for our Corporate Controller position, one that we would never have found on our own.

Anthony E. Altig, Chief Financial Officer, 
Biotix Holdings Inc.

Jeff Black

Cindy is by far the “go-to” partner for senior finance/accounting search in San Diego.  I have worked with Cindy for more than 15 years, and have been on both sides of the table from her on numerous transactions.  Always a professional, always a pleasure, and always a business solution that works for both sides.

Jeff Black, CFO
, Alphatec Spine
Dave Watson

We’ve had great results working closely with the Hire Alternative to fill a senior financial position efficiently and quickly.  Cindy clearly understood our unique requirements and delivered great candidates.  And our recent hire has became an indispensable senior leader at our renewable energy development company.

Dave Watson, President/CEO, EnergySource, LLC
Miguel Motta

Cindy is someone who instinctively gets what companies are looking for. The level of energy, enthusiasm and passion she brings to the recruiting process is contagious to both candidates and hiring organizations. The end result, an outstanding track record matching great talent with companies.

Miguel Motta, President & COO, SGB
Trisha Millican

I have worked with Cindy for over 10 years and she consistently comes through with the best talent for our recruiting efforts. She is thorough, diligent and excellent at matching candidates with hiring teams. Culture fits are important and Cindy gets it right every time.

Trisha Millican, CFO, Metacrine
Richard Pascoe

Working with Cindy to fill a critical senior financial executive position was an extremely positive and rewarding experience for me and our company. What I appreciated most about Cindy was her ability to quickly understand our needs, identify the perfect candidate for the position, and deliver on the engagement on time.

Richard Pascoe, CEO, Apricus Biosciences, Inc.
Brian Berning

Cindy is an excellent partner who grasps a firm understanding of what her client is looking for in both skill set and cultural fit. This strong understanding and her vast network enabled us to evaluate multiple highly qualified candidates and select the right candidate based on our specific needs – all within the very quick timeline requested of her!

Brian Berning, CFO, Corza Health
Jess Roper

I have known and worked with Cindy in the capacities of both recruiting and placement for the past fifteen years. People are by far our most valuable assets. At the end of the day, it comes down to relationships, trust, and delivering. I have the utmost respect for her and rely on Cindy’s professional advice and ability to deliver.

Jess Roper, CFO, Dexcom


​Tom McDonald

Cindy’s professionalism and reputation in the community have been invaluable in bringing forth opportunities that have been a perfect match for my skill set and development path.

​Tom McDonald, CFO, Genomatica​
Catherine Bovenizer

What I appreciate the most about Cindy's work is that she takes the time to really know both the candidate and the client - far beyond skills sets and experience.

Catherine Bovenizer, CFO, Renova Therapeutics
Andrew Jackson

Cindy has been an invaluable sounding board when evaluating career opportunities over the last 14 years. She has insight into companies throughout San Diego and only places candidates in positions where there’s a good technical skill, cultural and personality fit – ensuring a win/win placement.

Andrew Jackson, CFO, Ra Medical Systems
Cory Lancaster

I have known Cindy for over 15 years, both as a client and a candidate. Cindy is a superior executive recruiting resource as she provides unique strategic insights and guidance.

Cory Lancaster, Vice President of Finance, Sommetrics

Featured Clients

Life Sciences

Life Sciences

The Hire Alternative has been supporting emerging and established Life Sciences companies for over twenty years. Located throughout Southern California, Life Science based clients include start ups, pre IPO and public companies across a broad range of industry businesses, including Biotech, Pharmaceutical, Device, Diagnostic, Med-Tech, Medical manufacturing and Healthcare related clients.

High Technology

High Technology

The Hire Alternative’s technology practices consists of a diverse group early stage, high growth and mature clientele consisting of Clean Tech, Energy, Wireless, Software, Hi-tech manufacturing, Semi-conductor, Analytics, Internet and Telecommunications businesses.




CFO, VP Finance, Director Finance, Mergers and Acquisitions, Finance Manager



CFO, CAO, VP Accounting, SEC Reporting, Director Accounting, Controller, Audit, Tax, Audit Committee Chair, Accounting Manager

Human Resources

Human Resources

VP Human Resources, Director Human Resources, Benefits
Compensation, Talent Acquisition

Investor Relations

Investor Relations

VP Investor Relations, Director Investor Relations, Public Relations



COO, General Manager, VP Operations, VP Manufacturing, Purchasing, Facilities, Safety

Business Development

Business Development

VP Business Development,
Director Business Development

I regard ‘recruiting’ as a profession. One that takes years to hone and constant nurturing to maintain. I’ve been very fortunate to weather multiple recessions, industry upheavals and fragile economies. Like any experience, good or bad, they have all contributed to my repertoire of expertise. The end result is that both clients and candidates benefit directly from those experiences.


Meet Cindy

CINDY CREMONA, C.P.C.Cindy Cremona, C.P.C. has been in the recruiting industry since 1984. After attending Parson School of Design in New York City, Cindy realized that a career as a capitalist trumped the idea of being a mediocre starving artist and she joined a nationally recognized top-tier sales search firm, Sales Recruiters Intl.

Cindy honed her skills as a generalist with two different firms before starting The Hire Alternative during the peak of a severe economic downturn in the early nineties. She soon found out what doesn’t kill you, makes you stronger and sometimes even wealthier. During this time, Cindy also earned the title for a Certified Personnel Consultant, the highest designation recognized in the placement industry today. Cindy quickly built an outstanding reputation in the business community as a talented recruiter, filling senior level roles in Finance, Accounting, Human Resources and Operations.

Her primary client focus is in the technology sectors, concentrating predominantly on venture backed, pre-IPO and publicly traded companies. Her clientele ranges from early stage companies to larger public entities, with revenues ranging from under $1M to multiple billions.

Today, Cindy and her company, The Hire Alternative build on that reputation by adhering to the continuing standards of the outstanding search techniques she has become renowned for.


P.O. Box 235396
Encinitas, CA 92023-5396

(858) 703-4730 local
(866) 866-8699 toll free